KFC’s 100th Restaurant Celebration – A Pop-Up with a Personal Touch

To celebrate the opening of its 100th restaurant, KFC invited guests with a 3D popup card featuring a detailed KFC outlet structure and a custom audio message.


As the card opened, the congratulatory note played, making each recipient feel like a valued part of the brand’s journey.


A powerful blend of customized audio invitation, brand activation, and innovative engagement that turned an invite into an experience.

The integration of sound and structure elevated the emotional impact, creating a multisensory moment.


It reflected KFC’s dynamic identity and connection with its community of fans and partners.
Designed for memorability and shareability, the card became a collectible keepsake.


An exceptional example of how musical greeting cards can enhance brand communication in creative, unexpected ways.

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