Striking the Right Note: Musical Popup Invitation for World Music Day

For World Music Day, we created an innovative musical popup invitation for a leading small finance bank.

The card opened to a vibrant 3D stage scene, complete with instruments, celebrating the spirit of music while promoting the bank’s unique offerings.

As clients unfolded the invite, a melody played—tying into the message “let your savings strike the perfect note.”

The card not only highlighted performances by top artists but also announced the bank’s special Maxima savings account with attractive interest rates and features.

This interactive panel blended celebration with brand communication, turning a financial announcement into a memorable brand activation experience.

You may watch a video of this card here !

Designed as a keepsake, it enhanced brand awareness while reflecting the bank’s innovative spirit in customer engagement.

A true harmony of music, message, and branding.